It is also thanks to the theme of light, chosen - not by chance - in the International Year of Light promoted by the United Nations, that the Pirelli technology hub became one of the stars of the Settimo Torinese Festival of Innovation and Science. A link that arose not only from its geographical proximity, but also because of the theme the festival addressed this year, with over 100 events including workshops, exhibitions and conferences.
In view of this theme, that of light and technological progress - elements that have always been in the company's DNA - Pirelli played an active role in the festival event dedicated to innovation, in a meeting between the Executive Vice President and CEO, Marco Tronchetti Provera, and the Director of the newspaper La Stampa, Mario Calabresi, entitled "The example of Pirelli: innovative industry". A meeting that provided the cue to tell the story of the transformation and growth of the Settimo Torinese factory.
Resulting from the integration of the two Pirelli plants already present in Settimo Torinese into a single area of 250,000 square meters,